Corefy Works
TV Commercial - Wing On Travel
Client Category: Leading Travel Industry / Online Travel Agency
Video Strategy: Uses a family matriarch's 60th birthday as a metaphor for the brand's milestone. The narrative conveys the warm, steadfast promise of "walking with you for 60 years."
Visuals Style: Fluid transitions seamlessly bridge nostalgic retro scenes with modern aesthetics. The cinematography focuses on subtle family interactions to communicate that "time changes, but love remains."
TV Commercial - ITSU World
Client Category: Renowned Health Appliance Brand
Video Strategy: To launch the new flagship massage chair, the campaign leverages the "Star Power" of a top-tier celebrity to maimize buzz. We aimed from a high-impact, conversation-starting approach.
Visuals Style: Centered around the theme of "The Reversal". Through unexpected narrative turns and visual inversion techniques, we visualized the physical and mental transformation from "exhaustion" to "ultimate relaxation"
TV Commercial - LEGO HK
Client Category: Global Toy & Entertainment Brand
Video Strategy: Features Ivy So (COLLAR) in a "Your Game, Your Rules" narrative, transporting her from reality into a limitless LEGO® gaming universe.
Visuals Style: A seamless hybrid of live-action and LEGO® animation (CGI/Stop-motion). Advanced VFX blur the lines between the real world and the game world for a dynamic visual experience.
TV Commercial - Sautao
Client Category: Renowned Hong Kong Heritage Food Brand
Video Strategy: Uses a "Kung Fu" motif to represent craftsmanship and resilience since 1960. The narrative bridges traditional mastery with a modern gamer’s lifestyle, positioning the noodles as a timeless comfort food.
Visuals Style: Combines martial arts dynamics with cinematic slow-motion food shots. A key VFX sequence morphs a traditional porcelain bowl into the new instant cup, visualizing the concept of "Heritage on the Go."
TV Commercial - SAJO
Client Category: Trending Korean Frozen Food Brand
Video Strategy: Anchored by the playful tagline "Gao Gao Zan," this humor-driven campaign moves beyond traditional tropes. It uses surreal, exaggerated proportions to highlight the generous fillings and "handmade" quality.
Visuals Style: A high-energy Pop Art aesthetic utilizing vibrant color blocking. Macro cinematography and hyper-realistic lighting capture texture and juiciness for an immersive, sensory appeal.
TV Commercial - Panasonic
Client Category: Leading Hong Kong Home Appliance Brand
Style Strategy: Uses "Premium & Professional" casting to establish a trustworthy, aspirational brand image. The narrative delivers the "Love Clothes" core features with clarity and authority.
Visuals Style: Minimalist, solid-color backgrounds eliminate clutter to focus on craftsmanship. Full-body framing highlights the sleek design, creating a polished, high-end aesthetic.
TV Commercial - Suzuran Bed
Client Category: Health & Wellness / Bedding (Hong Kong)
Video Strategy: Blends professional authority with relatable senior experiences to position the brand as a trusted solution for chronic pain.
Visuals Style: Utilizes hyperbolic acting and calculated audio-visual repetition to maximize brand recall and emphasize safety certifications.
Interview Video - Eu Yan Sang
Client Category: International Market Leader in TCM (Traditional Chinese Medicine)
Video Strategy: Featuring real parents in their own homes, we focused on unscripted storytelling to build genuine trust and emotional connection, positioning the brand as a reliable parenting partner.
Visuals Style: Utilizing soft, natural lighting to capture candid parent-child interactions. The focus on organic moments over staged scenes reinforces the brand's core values of safety and care.
Interview Video - Hong Kong Science Park
Client Category: Hong Kong's Innovation & Technology Hub
Video Strategy: We utilized cutting-edge technology to transport Financial Secretary Paul Chan into a futuristic virtual elevator for the EPiC 2024 finale. This visual metaphor embodies Hong Kong's role in propelling startups to "new heights."
Visuals Style: A fusion of Chroma Key filming and advanced CGI. The environment blends futuristic aesthetics with iconic HK urban elements, using dynamic motion effects to simulate a rapid ascent.
Promotional Video - ITSU World
Client Category: Renowned Health Appliance Brand
Video Strategy: KOL Content Marketing. We leveraged a fitness influencer to create a "Home Workout Tutorial," seamlessly integrating the new "Queen Chair" into a 4-step wellness routine. This soft-sell approach positions the product as an essential recovery partner for health-conscious women.
Visuals Style: Using bright, naturalistic lighting to create an aspirational home atmosphere. The video features sleek Motion Graphics (such as timers and muscle targeting overlays) to enhance the instructional value and visual engagement.
Promotional Video - Eu Yan Sang
Client Category: International Market Leader in TCM (Traditional Chinese Medicine)
Video Strategy: Celebrity Edutainment. Featuring TV host Patrick Sir as a "Celebrity Store Manager," the campaign leverages his intellectual persona to simplify complex TCM concepts into an engaging, educational experience for modern consumers.
Visuals Style: TV Variety Aesthetic. A broadcast-quality look with high-key lighting and snappy editing. We utilized dynamic Motion Graphics to visualize key benefits, ensuring the content is digestible and highly persuasive.
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